“Mobile is becoming not only the new digital hub but also the bridge to the physical world. That’s why mobile will affect more than just your digital operations – it will transform your entire business.”
The Mobile Application: A Powerful Tool for Branding and Identity Goals
Applications, or apps for short, are a form of software typically found in most devices, including computers, smartphones, and tablets. Everyone has their favorite apps. Is yours their next fav? From food service, ride-sharing, fitness, health, there is an innumerable amount of applications that are catered to serve one purpose. You, see, that is perhaps the most significant feature of applications. They are created to fulfill a certain action or task, and that task only. Apps can be designed in ways a business sees fit. There are many benefits to developing apps for your brand. This includes building brand awareness and business visibility, increasing productivity, and increased customer engagement which ultimately helps connect with your audiences, crucial for long term success. Whether you are an up-and-coming business or an established enterprise, we can assist you in designing and developing an app. Android or iOs, we will assist you along the way, from the concept and development stage, all the way to your designated app store.
Quality Service From b.iD to You
At b.iD, we are proud of providing quality technological solutions matched with brand-focused, quality design, and top-tier service. Throughout our years as a provider of creative solutions, we have worked tirelessly to make our clients satisfied with our commitment to getting the job done. We strive to create work that is not only good, but remarkable. We work towards helping your brand obtain the awareness it deserves. Organizations need all of the available tools they have at their disposal to get the word out. Trust us, there are many options out there today. Some may work in your favor, and others may make your journey of obtaining business growth a bit more challenging. One thing is certain, if we believe that your organization will be able to achieve results through a mobile app, we will create an app that will best represent your brand. That is our promise. We are here to help all businesses, especially those that find it difficult to compete in a crowded marketplace. We assure you that the services that we will provide will help your brand seek the transformation it deserves.
User design and experience (UX/UI) first
One of the elements that are part of the fundamentals of mobile apps has to do with the development of the app interface. These include user design and experience. These two elements work together to create a functional and usable application. First, user design or UI design, represents the visual components, such as design and other technical pieces that create the application for use. User experience, or UX design, on the other hand, focuses on the way a user interacts and operates with the application software. UX designers are preoccupied with how well the user is able to accomplish tasks in an app, as well as working towards finding solutions to problems that users may experience. For example, if a user feels lost or confused, and perhaps does not know how to properly navigate through the application, it is the responsibility of the UX designer to attend to such a need. UX and UI design work hand in hand to create the most enjoyable experience for users and ensure that businesses are able to make the most of their app investment.
The purpose of technolgy is to improve our lives. An app, no matter how ingenious the idea, that is designed withour the user in mind is counterproductive. Happy users mean better reviews and referrals which earns your company more downloads which in turn is better for your bottom line.
Go the Full Mile with a Solid Go-To-Market Strategy
Not only can we help you build a mobile app, but we can also help you understand how well your application is doing in your market, amongst competitors. There are certain key performance indicators or KPIs that can tell us a very detailed story: a detailed account of how well your app is doing. Some of these performance indicators include the retention rate, the churn rate, average order value, average screens per visit, daily active users (DAU), and monthly active users (MAU), and so many more. Don’t worry if you have no idea about what any of this means. We will work with you to make certain you understand what’s going on in plain English. We will also work with you to produce goals and strategies, along with creating feasible tactics to publicize your application and make audiences aware of your brand by developing a thorough PR and marketing campaign. Designing and developing your application is one project. Making it visible to prospective customers/clients/users and other relevant stakeholders, including investors, is a different task that requires careful planning to fulfill the vision we have set in place for your organization. Collaboration and communication between b.iD and your organization are crucial to ensure the launching or re-launching of your mobile application is an absolute success, therefore, establishing a relationship with you is of the utmost importance to ensure the entire process is an absolute success.
Ready to Get Started?
Designing & developing a mobile app is a task that should be carried out by dedicated professionals who have your best interests in mind. You need trustworthy and competent individuals to develop the best possible application to assure brand awareness and recognition to engage prospective customers. B.ID is your solution. Let us begin this journey with you.
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Full-Service Creative Agency providing Branding Specialists, Logo, Copywriting, Print & Web Designs, Public Relations, and Marketing solutions in Houston, Texas