"What? Is this real? 23 is an odd number." Then, after I read through and saw how the companies were picked and the other agencies included on the lists, I was floored. Honored that in such a short time we made it what the top 6% (yes I did the math!). It's wonderful and a reminder that we're on the right track. We're branding first so of course, it's the list I want to be included in—among the top branding agencies!
As a creative branding agency, we are proud that we have helped businesses from a variety of industries obtain the recognition they seek, and most importantly, the recognition they deserve. Business leaders should not wonder where or how they will market their organizations to the public. It is a responsibility that needs careful planning and patience. It is a task that should be delegated to branding professionals who work tirelessly to produce outstanding work and secure the future success of an organization. For the past few years, we have done just that. Because of our efforts, we are proud to announce that b.iD has been named one of the best branding agencies in Houston by Expertise.com. It is truly an incredible recognition that we certainly do not take for granted.
Out of 374 branding agencies, we have been selected as one of the top 23 across the Houston metropolitan area. “Our goal is to connect people with the best local experts. We scored branding professionals on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best branding professionals in Houston, TX,” the Expertise.com site explains.
Dana Hewling, creative director and founder of b.iD LLC, shares with us her response and interpretation of what this incredible recognition means for her as a business leader and a creative.
What was your first reaction upon receiving the expertise.com news of being one of the top 23 branding professionals out of 374?
Honestly, I thought: “What? Is this real? 23 is an odd number.” Then, after I read through and saw how the companies were picked and the other agencies included on the lists, I was floored. Honored that in such a short time we made it what the top 6% (yes I did the math!). It’s wonderful and a reminder that we’re on the right track. We’re branding first so of course it’s the list I want to be included in—among the top branding agencies!
You’ve been in business for about 5 years. Most businesses take years to have some level of recognition. Are you surprised you’ve been recognized so quickly by the industry?
Yes, five years! And yes, I’m surprised, but mostly because as a creative you always think you can do better and that there is so much more room for growth and things to accomplish.
What do you believe made b.iD stand out among the rest?
I’m hoping it was our work over the years. Our mission is to be remarkable and our commitment to our clients’ brands is always at the forefront of everything we do. I know that we have so much to offer still, but in that five years, we’ve done some really amazing work (I say humbly, lol). We’ve had some really wonderful clients who have shared their vision, their struggles, and their hopes with us and we’ve worked to bring their stories to their target base, while working to help achieve brand/organizational goals.
Where do you see b.iD going in the next 5 years?
We’re working towards being remarkable, so the goal is to keep doing what we’re doing and being better than we have been. Keep providing our clients with work they love and talk about after the campaign is over. As our clients reach their goals, so do we. Then we set new ones.
How much have you grown as a leader and branding professional?
It would be one thing if all I did was work on strategy and design logos, but running a business is no joke. I’m not the same person I was when I started out. I’ve come a long way from thinking I could do everything and that I needed to do everything. My team, current and past, have been just as crucial as my determination in how far we’ve come. I’ve had the pleasure of working with, training, and learning from some truly brilliant minds. My team is the type to put in the work and they strive to keep learning. They haven’t backed down from a challenge. They keep doing better and that encourages me immensely.
As a branding professional, I think I’m even more so willing to take risks than I was when I first started. More willing to connect dots that, on the surface, don’t seem to align. But then communicating it in a way that seems like that’s how it was always meant to be.
Team + Clients make a Remarkable Agency
As previously stated by Dana, b.iD has been able to create a positive impact on various businesses by her personal determination and by her creative team. Throughout the years, b.iD has been comprised of team members, past and present, that work diligently to assist Dana in her mission of providing remarkable work for clients. Every single team member that has walked through b.iD’s doors, has been able to create a lasting impact to our organization. Each team member provided their own flair, interpretation and most importantly, their own creativity to help further the mission of b.iD.
Our copywriter, Carlos, has worked for b.iD for a little over 2 years now. He has been witness to the organization’s growth and experienced first-hand b.iD’s evolution. Carlos shares with us his views on what it means for him to work at b.iD.
What do you appreciate most about working at b.iD?
One of the things that I like most about working at b.iD is the creative freedom that I get to have. Of course, there are certain guidelines that I must follow. But when it comes to the creative aspect, that is the writing, I get to choose which route to take. I also admire the leadership at b.iD. If I have any concerns, I know that they will be attended to. It brings me great relief knowing that I have a leader (Dana) that is willing to listen, is open-minded in terms of project related ideas, and is always looking out for the best interests of the entire team.
Thank you #TeamBID! Thank you Expertise!
When our team members work in an environment where they are heard and their opinions are validated, it provides the organization the opportunity to help them reach their creative potential. When our team members are respected as individuals and creatives, it helps our organization face the challenges that our clients are relying on us to mend. By having a strong team, we are ensuring the continued success of b.iD. The recognition we have received was made possible by a combination of factors, and our team certainly played an integral role.
We are proud that we’ve been recognized and demonstrates that we are on the right path. We will continue to work as a team and help organizations in Houston and beyond work towards remarkable, one step at a time.
We will continue to provide innovative and inspiring work with the leadership of our very own, Dana, and work towards ultimately becoming the go-to branding organization for Houston businesses.
There is a reason as to why we’ve been recognized. Our work has created a remarkable impact. If you are ready to be intentional with your branding and visual communications efforts, contact b.iD to make the necessary first step in what will be an incredible journey. We will work towards creating specialized branding strategies that will elevate the needs of your organization.
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Boutique Creative Agency providing Branding Specialists, Logo, Copywriting, Print & Web Designs, Public Relations, and Marketing solutions in Houston, Texas